Oxbow Meadow's Birthday Parties
Oxbow Meadows Environmental Learning Center is an educational nature faculty, that house reptiles of many kinds. They offer birthday parties for kids of all ages, with 10+ themes, from nature to science to magic! This branding concept was to create a fun design that is gender neutral and is applicable to the wide variate of parties offered. An baby alligator was chosen as the mascot and put in a pocket that fits nicely on a t-shirt or as a sticker on a water bottle. Track marks of local wild life such as bullfrogs, bobcats, and deer were added to the natural textured paper. To create a more natural palette that fit with the nature theme but also appealed to children we used more numeral greens and a brighter blue and a pop of pink for accent. The typefaces chosen help to create a fun and funky feel while not becoming to corporate. These elements are then applied to the shirts, stickers, pamphlets, invitations and more.